the daily care

Extra Strength Daily Care Bundle

4.8 1,474 Reviewson the Extra Strength Toothpaste

Your complete daily whitening routine in one box: three Extra Strength Nano-Hydroxyapatite Toothpastes plus the Purple Booster Powder ($39 value). Brush, boost, and keep your smile bright every day — refills arrive every 3 months.

  • Brush with 3 nano-hydroxyapatite toothpastes
  • Boost with color-correcting Purple Booster Powder
  • A full 3-month supply in every box
  • Save 33% when you subscribe
Save 33%Save 20%
  1. clean. 3× Extra Strength Toothpaste Nano-hydroxyapatite daily paste — 3-month supply $30
  2. boost. Purple Booster Powder Color-correcting — ~45 uses, $39 value $39
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Add to Your Ritual

Extra starkes SNOW® Whitening Serum

Extra starkes SNOW® Whitening Serum

0.13 fl oz (3.8ml) • ~30 treatments

4.9 1,636 Reviews

$39.00
DiamondSeries® | Dissolving Teeth Whitening Strips
$44.00
SNOW® Purple Color Correcting Toothpaste Tablets | Instant Brightening
$15.00
How to Use

Nano-Hydroxyapatite Toothpaste
Use desired amount on toothbrush. Brush thoroughly for 2 minutes. Spit and rinse with water (optional rinse). Use morning and night for best results.
Pro tip: Use with SNOW® Whitening Powder for best results

Purple Teeth Whitening Powder
Sprinkle a small amount directly onto your toothpaste, or lightly dip a damp toothbrush into the powder. Brush thoroughly for two minutes, covering all surfaces. Rinse and smile.
Pro tip: Use with SNOW® Nano-Hydroxyapatite Toothpaste for best results

Ingredients

Nano-Hydroxyapatite Toothpaste
Sorbitol, Water (Aqua), Calcium Carbonate, Hydrated Silica, Glycerin, Sodium Lauroyl Sarcosinate, Cellulose Gum, Xylitol, Hydroxyacetophenone, 1,2-Hexanediol, Flavor, Xanthan Gum, Stevia Rebaudiana Extract, Menthol, Mentha Piperita (Peppermint) Oil, Maltodextrin, Sodium Chloride, Sodium Citrate, Malic Acid, Tetrasodium Pyrophosphate, Nano-Hydroxyapatite, Cocos Nucifera (Coconut) Oil, CI 77891.

Purple Teeth Whitening Powder
Calcium Dihydrogen Phosphate, Silicon Dioxide, Calcium Carbonate, Hydroxyapatite, Mica, Titanium Dioxide, L-tert-Leucine, Sodium Bicarbonate, Xylitol, Xanthan Gum, Magnesium Stearate, Oat Starch, Theobroma Cacao Extract, Eucalyptus Globulus Leaf Extract, Magnolia Acuminata Bark Extract, Vaccinium Angustifolium (Blueberry) Fruit Extract, Sodium Saccharin, Menthol, Flavor (Lavender), Sodium Benzoate, CI 42090, CI 16035.

Ingredient lists may change or vary from time to time. Please refer to the ingredients listed on the product packaging you receive for the most up to date list.

Subscription & Disclaimer

How the subscription works: every delivery includes three Extra Strength toothpastes and the Purple Booster Powder at $46 — 33% off the $69 value. Refills arrive every three months by default — switch cadence, skip, pause or cancel anytime from your account.

Keep out of reach of children. For ages 12 and up. Discontinue use and consult a dentist if you experience pain, discomfort, or sensitivity. Results may vary.

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GQ
The Hollywood Reporter
Cosmopolitan
Forbes
Billboard
Byrdie
Askmen
Essence
Marie Claire
New York Post
Wired
Oprah Daily
BussFeed
GQ
The Hollywood Reporter
Cosmopolitan
Forbes
Billboard
Byrdie
Askmen
Essence
Marie Claire
New York Post
Wired
Oprah Daily
BussFeed
GQ
“I saw this on social media and was doubtful at first. Started seeing a difference in about 3 days.”
— Bob J.
“Only products that have worked for me! And no sensitivity!! AMAZING!!”
— Michelle N.
“It works. I've been using SNOW for years!”
— Cathy C.
“I saw a difference the first time. I used it for 14 days straight and my teeth are sparkling white.”
— Joanna W.
“I have seen a difference in just a few days. Easy to apply. Will be buying more.”
— Debbie W.
“I am more than impressed …”
— Donna H.
4.8 average across SNOW®
15k+ verified reviews across SNOW® ✓
2.5M+ smiles brightened

Which formula is right for you?

Extra Strength

Visible results, fast.

  • Coffee, wine & tea stains The stubborn ones
  • Noticeable results Within first few uses
  • Enamel Safe Part of your daily routine
  • Already whitened before, ready to go stronger
Shop Extra Strength

Sensitive

Gentle, everyday whitening.

  • Sensitive teeth or first time whitening
  • Prefer a gradual approach Comfort first
  • Support enamel while whitening
  • Daily routine ready
Shop Sensitive

Purple

Instant optical brightness

  • Immediate Results For life's big moments
  • Instant optical brightness Great before events
  • Social-first TikTok and Gram-worthy results
  • Already whitening Want the next level
Shop Purple
All Reviews
across SNOW® products

“The BEST! ”

— Amanda S.

“I absolutely love it.”

— Amber T.

“Invest in your Dental Health”

— Benny T.

“Best Teeth Whitening”

— Carol T.

“It works. I've been using SNOW for years!”

— Cathy C.

“I am more than impressed ... ”

— Donna H.

“Amazing results in a very short time!”

— Jennifer F.

“Whiter in just three sessions!!”

— Joelle

“Best product for ON THE GO”

— Jordan H.

“Easy to use no sensitivity”

— Karen O.

“I absolutely love it! It got rid of my coffee stains and made my teeth brighter! Love it!!”

— Katherine I.

“OBSESSED The best teeth whitening product I have ever used !!! ”

— Kavanna H.

“Great product my teeth have turned 5 shades whiter in just a couple weeks!”

— Noah

“The “nano-hydroxyapatite” is a game changer.”

— Phuong N.

“ok wait… these actually work lol.”

— Sarah

“It works and is great for sensitive teeth like mine!”

— Tiffani

“The BEST! ”

— Amanda S.

“I absolutely love it.”

— Amber T.

“Invest in your Dental Health”

— Benny T.

“Best Teeth Whitening”

— Carol T.

“It works. I've been using SNOW for years!”

— Cathy C.

“I am more than impressed ... ”

— Donna H.

“Amazing results in a very short time!”

— Jennifer F.

“Whiter in just three sessions!!”

— Joelle

“Best product for ON THE GO”

— Jordan H.

“Easy to use no sensitivity”

— Karen O.

“I absolutely love it! It got rid of my coffee stains and made my teeth brighter! Love it!!”

— Katherine I.

“OBSESSED The best teeth whitening product I have ever used !!! ”

— Kavanna H.

“Great product my teeth have turned 5 shades whiter in just a couple weeks!”

— Noah

“The “nano-hydroxyapatite” is a game changer.”

— Phuong N.

“ok wait… these actually work lol.”

— Sarah

“It works and is great for sensitive teeth like mine!”

— Tiffani
ritual.

the daily

Smile ritual.

clean.

1

Start with a clean foundation. Removes surface stains and preps enamel for maximum serum absorption.

Shop Toothpaste

boost.

2

Color-correcting violet pigment neutralizes yellow tones on contact. Visibly brighter the moment you rinse.

Shop Powders

whiten.

3

Precision serum application exactly where you need it. Lift stains, brighten enamel, freshen with every use.

Shop Whitening Pens

glow.

4

Keep the glow going overnight. A slow-release formula that works while you sleep — brighter by morning.

Shop Purple

See why thousands choose snow

Not all whitening solutions are created equal. Discover what makes Snow a smarter, safer choice for achieving a brighter smile.

Traditional Whitening
Gentle on enamel Yes No
Designed for sensitive teeth Yes No
Dentist-inspired formulas Yes No
Professional results at home Yes No
Complete whitening system Yes No
Easy daily maintenance Yes No

Real results.

Before After
Maria S. Magic Teeth Whitening Powder®
Before After
Cathalina A. Magic Teeth Whitening Powder®
Before After
Jennifer P.

Individual results may vary. Photos from verified Snow customers. No filters applied.

Real Results, Real Smiles

4.8
Rated 4.8 out of 5 stars
1,431 Reviews
4.8
Rated 4.8 out of 5 stars
Based on 1,431 reviews
Slide 1 selected
1,431 reviews
  • JI
    Janelle I.
    Verified Buyer
    I recommend this product
    How many shades whiter are your teeth? 4-6
    What are your teeth staining habits? Coffee and/or tea
    How soon did you start seeing results? First use
    Did you experience sensitivity post use? No
    Rated 5 out of 5 stars
    Loved it! Worked great.

    The Snow toothpaste is the most effective whitening paste I've ever tried..Thank you!

  • JT
    Jenn The Rockstar B.
    Verified Buyer
    I recommend this product
    How many shades whiter are your teeth? 4-6
    What are your teeth staining habits? Coffee and/or tea
    How soon did you start seeing results? 4-7 sessions
    Did you experience sensitivity post use? No
    Rated 5 out of 5 stars
    Gently white

    This toothpaste works! It is gentle and the taste is good. An excellent part of the program!

    SO Profile picture for SNOW® Oral Care
    SNOW® Oral Care
    3 years ago

    Hi Jen!
    Thank you for your review! I am very content to see that you are loving the SNOW whitening toothpaste! Thank you for being a part of the SNOW Family!
    -Angie with the SNOW Team❄️

  • KM
    Keta M.
    Verified Buyer
    I recommend this product
    How many shades whiter are your teeth? 1-3
    What are your teeth staining habits? None of the above
    How soon did you start seeing results? First use
    Did you experience sensitivity post use? No
    Rated 5 out of 5 stars
    Love snow whitening

    I think it’s the best toothpaste ever

    SO Profile picture for SNOW® Oral Care
    SNOW® Oral Care
    2 years ago

    Hi Keta,

    Thank you very much for providing this excellent feedback. We are very pleased to learn that you are happy with our services.

    -Jolly at SNOW

  • NZ
    Nikita Z.
    Verified Buyer
    I recommend this product
    How many shades whiter are your teeth? 4-6
    What are your teeth staining habits? Tobacco
    How soon did you start seeing results? 1-3 sessions
    Did you experience sensitivity post use? No
    Rated 5 out of 5 stars
    Toothpaste heaven

    Tastes great, I use it twice daily together with the whitening powder and serum. Great results.

  • LM
    Lucia M.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    No stains

    Feels good for my sensitivity teeth and keeps my teeth out of stain

  • MC
    Mary Catherine S.
    Verified Buyer
    I recommend this product
    How many shades whiter are your teeth? 4-6
    What are your teeth staining habits? Coffee and/or tea
    How soon did you start seeing results? 4-7 sessions
    Did you experience sensitivity post use? No
    Rated 5 out of 5 stars
    Amazingly fast

    I really didn’t think this would work. I was wrong. Everyone keeps complimenting on how great my teeth look. Highly recommended.

  • KH Profile picture for Kim H.
    Kim H.
    Verified Buyer
    I recommend this product
    How many shades whiter are your teeth? 4-6
    What are your teeth staining habits? Coffee and/or tea
    How soon did you start seeing results? 1-3 sessions
    Did you experience sensitivity post use? No
    Rated 5 out of 5 stars
    Love it!

    I love that it actually shows results. Also is great for sensitive teeth.

  • BA
    Beno A.
    Verified Buyer
    I recommend this product
    How many shades whiter are your teeth? 1-3
    What are your teeth staining habits? Coffee and/or tea
    How soon did you start seeing results? First use
    Did you experience sensitivity post use? No
    Rated 5 out of 5 stars
    Best Toothpaste

    I’ve been using this toothpaste for the past 2 years. They now have the night version as well. I always like stocking up as much as I can. Having sensitive teeth, this toothpaste is perfect and it does whiten as well. Can’t go wrong with any snow products. Definitely not kidding about having a back stock.

  • 30-Day Smile Guarantee Love it or send it back
  • Delivers in 3-5 days Expedited Options